Consent Banner A/B Testing

Enable A/B testing for consent banners to optimize user acceptance rates and improve consent conversion.

What it does:

• Create multiple banner variants for a single domain

• Automatically split traffic between banner versions

• Track and compare conversion rates (accept/reject/customize) for each variant

• View detailed analytics showing which banner design performs best

Use cases:

• Test different banner layouts (bar vs. modal vs. corner popup)

• Compare button text variations ("Accept All" vs. "Got it" vs. "Continue")

• Experiment with color schemes and visual styles

• Optimize banner positioning and timing

Benefits:

• Data-driven decisions for banner design

• Maximize consent rates while maintaining compliance

• Reduce banner fatigue and improve user experience

• Understand what resonates with your audience